A baked bean, a dog and The Milk Tray Man. Just some of the things Joan became in order to write award-winning ads for big brand names. A career highlight was casting a black and white moggie as Humphrey Bogart for a cat food commercial. Other great performers who brought her words to life include Penelope Keith and Harry Enfield.
As a single mum with a full-time job in a top London advertising agency, she did what any right-minded woman would do. She set up a comedy club where she wrote and performed. Joan even appeared on the same bill as Jo Brand. Once.
Joan penned a regular back page column for Junior magazine about her baby daughter, Sophie. Wise beyond her years, Sophie, now an adult, has never read a word of them.
Joan taught comedian Noel Fielding all he knows about advertising before encouraging him to showcase his creative talents on a wider stage.
Working for the Press Association, she tutored Wordsworth’s great-grandson in the art of copywriting: Buy a host of golden daffodils and get a blue one, free!
She also lectured in Advertising and PR at Bournemouth University.
Joan is the author of four books in three very different genres:
I am Ella. Buy me. Humour/Contemporary women’s fiction
The Killing of Mummy’s Boy, and Guilt. Psychological thriller s
The Things You Missed While You Were Away. Memoir
Born in London, she left the city during a bout of swine flu. Sweating like a pig, she arrived on the Isle of Wight where she lives in a thatched cottage with her long-suffering husband, daughter and cat. She recently launched her work at The Isle Of Wight Literary Festival and enjoyed a successful book signing on board the Red Funnel ferry.